Abstract

The American Nurses Credentialing Center's Pathway to Excellence® Program (Pathway) and Sigma Theta Tau International Honor Society of Nursing (Sigma) are harnessing their collective impact to grow in value and benefit nursing worldwide. Both organizations recognize the importance of striving for positive practice environments and creating a sustained culture of excellence by supporting individual nurses along their professional journey. One way to support nurses as they seek career growth is through professional branding.

Author Details

Sarah E. Gray, DNP, RN, CEN, FAEN and Maricon Dans, MSN, RN, NE-BC

Sigma Membership

Alpha

Lead Author Affiliation

Sigma Theta Tau International, Indianapolis, Indiana, USA

Type

Article

Format Type

Text-based Document

Study Design/Type

N/A

Research Approach

N/A

Keywords:

Professional Branding, Organizational Brand, Pathway Standards, Professional Development

Publisher

Wolters Kluwer Health, Inc.

Version

Publisher's Version

Rights Holder

All rights reserved by the author(s) and/or publisher(s) listed in this item record unless relinquished in whole or part by a rights notation or a Creative Commons License present in this item record.

All permission requests should be directed accordingly and not to the Sigma Repository.

All submitting authors or publishers have affirmed that when using material in their work where they do not own copyright, they have obtained permission of the copyright holder prior to submission and the rights holder has been acknowledged as necessary.

Review Type

External Review: Previously Published Material

Acquisition

Indexed from External Source (Permission Granted by Copyright Holder)

Date of Issue

2022-06-01

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